The story drives us. It activates both the rational and emotional sides of our human psyche. It’s an ancient pattern of information exchange that has closely followed our evolutionary path as humans. As social storytelling animals, we crave the structures of a well-told tale. 

Our goal with Media 360 is to acknowledge, unravel and forecast how the story evolves across an increasingly complex landscape of creators, channels, and touchpoints.

Media 360 is a series that focuses on the entire media landscape as well as the creative production process across the technologies that we all create/consume across our media-obsessive culture.

Episode 0 – JUMP THE SHARK
Cross-media tools tips and tricks told from a real-time development perspective. Follow Johnny into the metaverse and try to understand how it’s made.